Getting Started with CRM: The Beginner's Guide for Banks and Credit Unions
CRM has landed center stage for financial institutions in 2020. Through this beginner's guide, you will learn how and why to implement a CRM, along with answers to these common questions:
- What is CRM?
- Why are the benefits of CRM?
- How do you evaluate CRM solutions?
- What are common challenges when adopting a CRM?
This latest guide will walk you through the basic tenets of what makes a good CRM and how this technology can complement your organization’s growth and service strategies, including 8 signs that you need CRM within your organization.